Sowden Softbrew

No Press, No Stress, No Mess. The increasing mystification and complication of making coffee has been a growing trend for years. But, in the coffee industry we are starting to see a switch in mindset for various product innovations.

As we take a gander across the pond, George Sowden has gone in the opposite direction with a conception he has established as SoftBrew™. With a back-to-basics, old fashioned approach which uses a jug and hot water, the coffee is brewed with a SoftBrew™ filter where the java stays as good as the beans it is brewed from...in other words, the natural taste of coffee! The great news is that the consumer can finally taste the intricate differences between a Colombian and a Kenyan coffee at whatever strength a person might want. Because when coffee is brewed the soft way it is prepared without forcing, pressing, steaming and burning the valuable coffee beans.

Using hi-tech photo-etching technology, Sowden has developed a micro-thin filter with more than half a million microscopic holes giving outstanding filtering ability and making it possible to produce what they call SoftBrew™  coffee. Put your preferred amount of ground coffee into the filter and pour in hot water, just off the boil. Let it brew for 4-8 minutes and the coffee is ready. It’s that simple. Nothing to worry about except the hot water. They have followed their principle of reducing things to a minimum in order to make coffee brewing the simple treat it is supposed to be, while bringing out the natural flavor of coffee. The new Sowden SoftBrew™ filter is definitely an easy way of brewing an excellent cup of natural coffee.

Six advantages of SoftBrew™ coffee

Gentle: The SoftBrew treats the ground coffee beans gently by brewing in the water at the heart of the pot.
No Squash No squeeze: With SoftBrew™ the beans are not squashed and squeezed as in a press pot.
Goodbye to over-filtering: SoftBrew™ coffee is not excessively filtered as with a paper filter system.
Not too hot: Making coffee with SoftBrew™ the water temperature is controlled by the user which helps to avoid excessive temperature or pressure which can spoil the taste. 
You are in control: Because the coffee is not hidden away in pods or capsules you know exactly what you are using. You are free to choose the coffee, the roast, and the grind, without limitations.
Less waste: Nothing to throw away except the used beans.

Oskar SoftBrew™ 8 Cup Specs

- Jug MAX capacity 1.3 Liter - 44 oz
- Porcelain coffee pot
- Stainless steel micro filter
- cm 18 x 11 x 20
- inch 7 x 4.4 x 7.8
- Art. Nr. S001
- All parts dishwasher safe

Website
www.sowden.co

YouTube
Kevin Sinnott Review – Coffee Companion

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